Lysol’s newest product sanitizes the air. So we created a one-of-a-kind karaoke booth that shows just how many germs we sing out into the air and how you can sanitize it after. Air-aoke went to Midtown Music Festival in Atlanta, Georgia and the Country Music Awards in Nashville, Tennessee.
Copywriter: Emma Bhayani
Art Director: Evan Kirby
Designer: Zac Collopy
Creative Directors: Mark Forsman & Vinny Garbellano
Executive Creative Directors: Daniel Rodriguez & Larry Platt
Agency: McCann New York